Check out our latest articles from the team.
Floor pricing in the old world (the second-price auction model) : a funny game...Read more
When managing your own Prebid wrapper, optimising Timeouts can be a delicate...Read more
When a sales representative sells a 100,000€ campaign with a CPM of 4€, the...Read more
Today, as a publisher you may work with 5 to 20 different SSP’s (bidders)...Read more
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