Bid Adjustments Simplified: Run Fair Auctions with no Hassle
What are Bid Adjustments? Bid Adjustments is a Prebid feature that...
Read moreTimeouts Simplified: How to avoid falling into the Dual Timeouts Trap
What is the timeout conflict trap? When it comes to timeouts, there is a...
Read moreThe top 3 Publisher priorities for 2021
The ad tech industry has seen its fair share of changes over the last decade,...
Read moreTimeouts simplified: get immediate results through easy steps
What is the Prebid Timeout exactly, and how does it work? The Prebid Timeout...
Read moreThe Impact of Identity on Publishers’ Advertising Revenues
To watch the webinar recording please find the link at the end of this...
Read more2 Floor-pricing mistakes you should absolutely avoid
In our previous article about floor prices, we saw how to set-up a simple yet...
Read morePrebid Webinar Key Takeaways – How to make Prebid the supply path buyers choose
Disclaimer: This a summary of the Prebid Webinar that took place on August 27th...
Read more4 steps to setting up floor prices that drive maximal ad revenues
Almost a year now, Google has deprecated its Pricing Rules that Publishers used...
Read moreThe End of the SSP Era [Webinar]
Every now and then, the industry comes up with an article about the imminent...
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