Le Monde - M Publicité uses Pubstack for continuous improvement
Pubstack empowers M Publicité with granular insights to continuously fine-tune their ad stack and reach optimal yield. ↓Scroll down for the video.↓
Interview – Daniel Soares – Digital Operations Director
With its 29 monthly readers, M Publicité, Le Monde Group’s sales house offers digital communication solutions combining quantity, quality, and innovation. This success is supported by a strategy of constant innovation across all of the Le Monde Group’s brands.
In this video, Daniel Soares – Digital Operations Director of M Publicité – explains how his team is continuously improving their ad stack’s yield thanks to extremely granular data analyses and real-time monitoring with Pubstack.
Pubstack empowers M Publicité with granular insights to continuously fine-tune their ad stack and reach optimal yield. ↓Scroll down for the video.↓